Privacy Policy

Privacy Policy

Last Updated: July 26, 2026

1. Introduction

XT Filters is operated by [Full Legal Business Name], trading as XT Filters.

In this Privacy Policy, the terms “XT Filters,” “we,” “us,” and “our” refer to the entity identified above.

We operate the XT Filters online store and related website, content, features, products, tools, customer-support channels, and services, collectively referred to as the “Services.”

Our online store is powered by Shopify, which provides the e-commerce platform used to operate the Services.

This Privacy Policy explains how we collect, use, disclose, retain, and protect personal information when you:

• Visit or use the Services;

• Create a customer account;

• Place or manage an order;

• Contact customer support;

• Subscribe to marketing communications;

• Submit a review or other content;

• Otherwise communicate or interact with us.

If there is a conflict between this Privacy Policy and our Terms of Service concerning the collection, use, processing, or disclosure of personal information, this Privacy Policy will control.

Please read this Privacy Policy carefully.

2. Who Is Responsible for Your Personal Information

For the personal information described in this Privacy Policy, the data controller or equivalent responsible business is:

[Full Legal Business Name]
Trading as: XT Filters
Address: Jiangnan Street, Jiangmen, Guangdong 529000, China
Email: hi@xtfilters.com

Shopify and certain other service providers may separately act as controllers, processors, service providers, contractors, or equivalent entities for specific processing activities, depending on the circumstances and applicable law.

3. What Personal Information We Collect

“Personal information” means information that identifies, relates to, describes, or can reasonably be associated with an identifiable individual or household.

It does not generally include information that has been anonymized or de-identified so that it cannot reasonably be linked to an individual.

Depending on how you interact with the Services and where you live, we may collect the following categories of personal information.

Contact and identification information

This may include:

• Name

• Email address

• Telephone number

• Billing address

• Shipping address

• Country or region

• Postal or ZIP code

Order and transaction information

This may include:

• Products viewed or purchased

• Shopping-cart contents

• Wishlist activity

• Order number

• Purchase history

• Returns, refunds, exchanges, and cancellations

• Shipping method

• Tracking information

• Customs and delivery information

• Payment status

• Discounts or promotions used

Payment information

Payments are generally processed by Shopify or third-party payment providers.

Depending on the payment method, those providers may collect:

• Payment-card information

• Billing information

• Bank or payment-account information

• Transaction authentication information

• Fraud-prevention information

XT Filters generally receives limited payment information, such as payment status, payment method type, transaction reference, billing details, and confirmation that a payment was authorized.

We do not generally receive or store complete payment-card numbers or card security codes.

Customer account information

This may include:

• Account identifier

• Login credentials or authentication information

• Saved addresses

• Order history

• Preferences

• Account settings

Some Shopify customer-account systems use passwordless authentication. The exact account information collected depends on the account system enabled on our store.

Communications and customer-support information

This may include information you provide when you:

• Send an email;

• Submit a contact form;

• Request customer support;

• Report a damaged or missing product;

• Request a return or refund;

• Exercise a privacy right;

• Communicate through social media or another channel.

Device and technical information

This may include:

• Internet Protocol address

• Browser type

• Device type

• Operating system

• Network connection information

• Device identifiers

• Cookie identifiers

• Language

• Approximate location derived from an IP address

• Referral source

• Date and time of access

Website usage information

This may include information about:

• Pages viewed

• Links selected

• Products viewed

• Search activity

• Shopping-cart activity

• Checkout activity

• Time spent on pages

• Website navigation

• Marketing interactions

• Advertising attribution

• Errors and performance events

Marketing and preference information

This may include:

• Email subscription status

• Advertising preferences

• Cookie choices

• Product interests

• Language and regional preferences

• Responses to marketing campaigns

• Whether you opened or interacted with a message

Reviews and user-submitted content

This may include:

• Product reviews

• Ratings

• Photographs

• Videos

• Comments

• Feedback

• Social media usernames

• Other content you choose to submit

Information submitted publicly may be visible to other website visitors.

Fraud and security information

This may include:

• Risk indicators

• Payment-verification results

• Suspected fraudulent activity

• Account-login activity

• Transaction and device patterns

• Information used to investigate misuse or security incidents

Inferences

Where permitted by law, we or our service providers may derive limited inferences from your purchases, browsing activity, product interests, or interactions to help personalize the Services, measure marketing, prevent fraud, or recommend products.

4. Sensitive Personal Information

XT Filters does not intentionally request sensitive personal information such as health information, biometric identifiers, religious beliefs, political opinions, sexual orientation, or precise geolocation.

Do not send sensitive or confidential information to us unless it is reasonably necessary for a specific request and we have asked you to provide it.

Payment information and account credentials are handled with additional protections but may be classified differently under applicable laws.

5. Sources of Personal Information

We may collect personal information from the following sources.

Directly from you

For example, when you:

• Place an order;

• Create an account;

• Subscribe to marketing;

• Contact us;

• Submit a review;

• Request a return;

• Exercise a privacy right.

Automatically through the Services

We may collect technical and usage information through:

• Cookies

• Pixels

• Tags

• Software development kits

• Local storage

• Server logs

• Similar technologies

From Shopify and service providers

We may receive information from providers that support:

• Website hosting

• E-commerce functionality

• Payment processing

• Fraud prevention

• Analytics

• Advertising

• Order fulfillment

• Shipping

• Customer support

• Email delivery

• Review management

From carriers and logistics providers

We may receive:

• Tracking updates

• Delivery status

• Address corrections

• Customs status

• Failed-delivery information

• Proof-of-delivery information

From advertising and business partners

Where permitted by law, we may receive information about advertising interactions, referrals, campaign performance, and customer interests.

From social media and third-party platforms

We may receive information when you interact with our social media pages, use a social integration, or communicate with us through a third-party platform.

6. How We Use Personal Information

We may use personal information for the following purposes.

Providing and fulfilling the Services

This includes using information to:

• Operate the website;

• Process and confirm orders;

• Process payments;

• Arrange shipping;

• Provide tracking updates;

• Handle customs or delivery issues;

• Manage customer accounts;

• Process returns, refunds, and exchanges;

• Provide customer support;

• Communicate about orders;

• Display customer reviews;

• Provide requested products and Services.

Personalizing and improving the Services

This may include:

• Remembering preferences;

• Recommending relevant products;

• Improving website navigation;

• Evaluating website performance;

• Understanding how customers use the Services;

• Developing or improving products and features;

• Troubleshooting technical problems.

Marketing and advertising

Subject to applicable law and your choices, we may use personal information to:

• Send promotional emails;

• Send information about new products or offers;

• Measure advertising performance;

• Create advertising audiences;

• Display personalized or targeted advertisements;

• Understand whether advertising led to a visit or purchase;

• Reduce irrelevant advertising.

Security and fraud prevention

We may use personal information to:

• Authenticate accounts;

• Verify payments;

• Detect suspected fraud;

• Prevent unauthorized transactions;

• Protect the Services;

• Investigate misuse;

• Enforce our policies;

• Protect customers, XT Filters, Shopify, and other parties.

Communicating with you

We may use personal information to:

• Respond to inquiries;

• Send order and account notices;

• Provide customer support;

• Request information needed to fulfill an order;

• Notify you about policy or service changes;

• Resolve complaints or disputes.

Legal and compliance purposes

We may process information to:

• Comply with tax, accounting, customs, consumer, and other legal obligations;

• Respond to valid legal requests;

• Establish, exercise, or defend legal claims;

• Maintain required business records;

• Investigate violations of our policies;

• Comply with court orders or regulatory requirements.

Corporate transactions

Personal information may be used or disclosed in connection with a proposed or completed merger, acquisition, financing, restructuring, sale of assets, insolvency, or similar business transaction.

7. Legal Bases for Processing

Where the laws of the European Economic Area, United Kingdom, Switzerland, or another jurisdiction require a legal basis, we process personal information under one or more of the following bases.

Performance of a contract

Processing may be necessary to:

• Process your order;

• Collect payment;

• Deliver products;

• Manage returns;

• Provide customer support;

• Operate your customer account.

Compliance with legal obligations

Processing may be necessary to comply with:

• Tax laws

• Accounting requirements

• Customs rules

• Product-safety obligations

• Consumer-protection requirements

• Valid government or court requests

Legitimate interests

We may process information for legitimate business interests, including:

• Preventing fraud;

• Securing the Services;

• Improving website functionality;

• Understanding business performance;

• Providing customer service;

• Protecting legal rights;

• Conducting limited direct marketing where permitted.

We rely on legitimate interests only when those interests are not overridden by your rights and freedoms.

Consent

We may rely on your consent for activities such as:

• Optional marketing communications;

• Non-essential cookies;

• Certain personalized advertising;

• Other processing for which consent is legally required.

You may withdraw consent at any time. Withdrawal does not affect processing that occurred before consent was withdrawn.

8. Cookies and Similar Technologies

We and our service providers may use cookies and similar technologies to operate, secure, analyze, personalize, and advertise the Services.

Cookies may include the following categories.

Strictly necessary cookies

These cookies support functions such as:

• Shopping carts

• Checkout

• Account authentication

• Payment security

• Fraud prevention

• Privacy preferences

• Website security

These technologies may be required for the Services to function.

Functional cookies

These cookies may remember:

• Language

• Region

• Account settings

• Display preferences

• Other choices

Analytics cookies

These cookies help us understand:

• Website traffic

• Page performance

• Navigation patterns

• Product interest

• Errors and technical problems

Advertising cookies

These cookies may be used to:

• Measure advertising;

• Attribute purchases to campaigns;

• Build advertising audiences;

• Display advertising based on interests or online activity.

Where required by law, non-essential cookies are used only after obtaining appropriate consent.

You can manage available cookie choices through the cookie banner or privacy controls displayed on the Services. Browser settings may also allow you to block or delete cookies, although doing so may affect website functionality.

9. Personalized Advertising, Sale, and Sharing

We do not sell personal information in exchange for money.

However, depending on the technologies and advertising services used, disclosure of identifiers, cookie data, device information, usage information, or advertising information may be considered a “sale,” “sharing,” or use for “targeted advertising” under certain privacy laws.

Where applicable, you may opt out through:

• The data-sharing opt-out page available on the Services;

• Cookie or privacy controls;

• A recognized browser-based opt-out signal;

• Contacting us at hi@xtfilters.com.

Where required by applicable law and properly configured through our privacy tools, we will process a Global Privacy Control signal as a request to opt out of sale, sharing, or targeted advertising for the browser or device sending the signal.

Your opt-out may not prevent contextual advertising or processing necessary to operate the Services.

We do not knowingly sell or share for targeted advertising the personal information of individuals under 16 years of age.

10. How We Disclose Personal Information

We may disclose personal information to the following categories of recipients for legitimate business purposes.

Shopify

Shopify hosts the online store and provides e-commerce, account, checkout, analytics, security, fraud-prevention, personalization, and related services.

Payment providers

Payment processors, banks, card networks, digital-wallet providers, and fraud-prevention providers may process information needed to authorize and complete payments.

Fulfillment, shipping, and logistics providers

We may provide relevant information to warehouses, fulfillment partners, customs agents, postal services, couriers, and other logistics providers.

Technology and service providers

This may include providers of:

• Hosting

• Cloud storage

• Analytics

• Customer support

• Email delivery

• Website security

• Review systems

• Error monitoring

• Data management

• Professional services

Advertising and marketing partners

Subject to applicable law and your privacy choices, information may be disclosed to providers that help us send communications, analyze campaigns, measure advertising, or deliver targeted advertisements.

Professional advisers

We may disclose information to lawyers, accountants, auditors, insurers, financial advisers, and other professional advisers where reasonably necessary.

Government and legal authorities

We may disclose information when reasonably necessary to:

• Comply with applicable law;

• Respond to valid legal process;

• Protect legal rights;

• Investigate fraud or security incidents;

• Protect the safety of users or others.

Business transaction participants

Information may be disclosed to prospective or completed buyers, sellers, investors, lenders, advisers, or other parties involved in a business transaction.

When you direct or consent to disclosure

We may disclose information when you ask us to do so, authorize the disclosure, use a third-party integration, or request that information be provided to another party.

11. Relationship with Shopify

The Services are hosted by Shopify.

Shopify collects and processes personal information relating to your access to and use of the Services to provide, secure, personalize, and improve its platform and associated services.

Information submitted through the Services may be transmitted to Shopify and other service providers located in countries other than your country of residence.

Depending on our Shopify settings and the features we use, Shopify may process information obtained from your interactions with our store, Shopify, and other Shopify merchants to provide enhanced services such as analytics, fraud prevention, personalization, product discovery, and advertising measurement.

For certain processing activities, Shopify may be independently responsible for responding to requests concerning information it controls.

You can learn more or exercise applicable Shopify-specific rights through the Shopify Consumer Privacy Policy and Shopify Privacy Portal.

12. Automated Processing and Fraud Screening

Shopify, payment providers, and fraud-prevention providers may use automated systems to assess transactions, detect unusual activity, and reduce fraud.

These systems may analyze information such as:

• Device information

• IP address

• Payment information

• Billing and shipping details

• Account activity

• Transaction patterns

A transaction may be delayed, reviewed, rejected, or cancelled when a significant fraud or security risk is detected.

Where required by law, you may request information about a decision based solely on automated processing and request human review.

13. Data Retention

We retain personal information only for as long as reasonably necessary for the purposes described in this Privacy Policy.

The retention period may depend on:

• Whether you maintain an account;

• Whether an order or customer-service matter remains active;

• Warranty, return, or dispute periods;

• Tax, accounting, customs, and legal requirements;

• Fraud-prevention and security needs;

• The establishment, exercise, or defense of legal claims;

• Your marketing and privacy choices.

When personal information is no longer required, we may delete, anonymize, aggregate, or securely restrict it, subject to legal and technical limitations.

Deleting a customer account does not necessarily require immediate deletion of transaction records that must be retained for legal, accounting, fraud-prevention, or dispute-resolution purposes.

14. Security

We use reasonable administrative, technical, and organizational safeguards designed to protect personal information.

However, no storage system, online service, or transmission method is completely secure.

You are responsible for protecting your account credentials and for using secure communication channels.

Do not send complete payment-card information, passwords, or other highly sensitive information through ordinary email.

If you believe your account or personal information has been compromised, contact hi@xtfilters.com promptly.

15. International Transfers

XT Filters operates from China, and Shopify and other service providers may process information in other countries.

As a result, personal information may be transferred, stored, or processed outside your country of residence. Those countries may have privacy laws that differ from the laws where you live.

Where applicable law requires safeguards for international transfers, we and our service providers use recognized transfer mechanisms as appropriate. These may include:

• Adequacy decisions;

• Standard contractual clauses;

• The United Kingdom International Data Transfer Addendum;

• Other legally recognized safeguards.

You may contact us for additional information about safeguards applicable to your personal information, subject to legal and confidentiality restrictions.

16. Your Privacy Rights

Depending on where you live and subject to applicable law, you may have some or all of the following rights.

Right to access or know

You may request information about the personal information we process and receive a copy of applicable information.

Right to correction

You may request correction of inaccurate or incomplete personal information.

Right to deletion

You may request deletion of personal information, subject to legal exceptions.

Right to data portability

You may request certain personal information in a structured and commonly used format.

Right to restrict processing

You may request that certain processing be restricted in circumstances provided by law.

Right to object

You may object to processing based on legitimate interests or to processing for direct-marketing purposes.

Right to withdraw consent

Where processing is based on consent, you may withdraw consent at any time.

Right to opt out of sale, sharing, or targeted advertising

Where applicable, you may opt out of processing classified as sale, sharing, or targeted advertising.

Right to limit certain sensitive-information processing

Where applicable, you may request limits on the use or disclosure of sensitive personal information.

XT Filters does not intentionally use sensitive personal information to infer characteristics about customers.

Right to appeal

If we decline a privacy request, residents of certain jurisdictions may have the right to appeal that decision.

Right to non-discrimination

We will not unlawfully discriminate against you for exercising a privacy right.

These rights are not absolute. We may deny or limit a request where permitted by law, including when we cannot verify your identity or when information must be retained for legal obligations, security, fraud prevention, or legal claims.

17. Exercising Your Rights

You may exercise available privacy rights by:

• Using the privacy controls provided on the Services; or

• Emailing hi@xtfilters.com.

Your request should describe the right you wish to exercise and provide enough information for us to locate the relevant records.

We may need to verify your identity before processing a request. Verification information will be used only for verification and related security purposes.

Where permitted by law, you may use an authorized agent. We may request proof that the agent is authorized to act for you and may ask you to verify your identity directly.

We will respond within the period required by applicable law.

18. Marketing Choices

You may unsubscribe from promotional emails by using the unsubscribe link included in those messages.

After opting out, you may still receive non-promotional communications, including:

• Order confirmations

• Shipping updates

• Account notices

• Security messages

• Customer-support responses

• Policy or legal notices

Cookie-based marketing and targeted-advertising preferences can be managed through the privacy controls available on the Services.

19. Children’s Privacy

The Services are intended for a general adult audience and are not directed to children under 16 years of age.

We do not knowingly collect personal information directly from children under 16.

If you are a parent or legal guardian and believe that a child has provided personal information to us, contact hi@xtfilters.com. We will review the request and take appropriate action as required by law.

20. Third-Party Websites and Platforms

The Services may contain links to third-party websites, social media platforms, payment services, or other external resources.

We do not control the privacy, security, or data-processing practices of unaffiliated third parties.

Review the privacy policies and terms of those services before providing personal information.

Information posted in public or semi-public areas, including reviews or social media, may be accessible and used by other people.

21. Complaints

Contact us first if you have concerns about how we process personal information.

We will review and respond to your complaint as required by applicable law.

Depending on where you live, you may also have the right to:

• Appeal our response;

• Contact a local privacy or consumer-protection authority;

• Lodge a complaint with a data protection supervisory authority.

If you are located in the European Economic Area or United Kingdom, you may lodge a complaint with the supervisory authority in your country of residence, place of work, or location of the alleged infringement.

22. Changes to This Privacy Policy

We may update this Privacy Policy to reflect changes to:

• Our Services;

• Shopify features;

• Privacy settings;

• Service providers;

• Business practices;

• Legal or regulatory requirements.

We will publish the revised policy and update the “Last Updated” date.

Where required by law, we will provide additional notice or obtain consent before materially changing how personal information is used.

23. Contact Information

Questions, complaints, and privacy-right requests may be directed to:

[Full Legal Business Name]
Trading as: XT Filters
Email: hi@xtfilters.com
Address: Renmeixincun No.17-3 Room 102, Jiangnan Street, Jiangmen, Guangdong 529000, China
Telephone: 15914460862

Where required, details of an appointed data protection officer or European Economic Area or United Kingdom representative will be published here.

© 2026 XT Filters. All rights reserved.